FROM MBA TO PR OATH - First thoughts of a PR Oath
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FROM MBA TO PR OATH - First thoughts of a PR Oath
At the EUPRERA Congress 2015 a paper was presented that asked about the usefulness of an oath for Public Relations graduates - an idea adapted from the MBA Oath.
The academic paper demonstrates a gap in public relations education concerning both ethics in general as well as individual level ethics. Following these gaps, it discusses the idea of developing a PR Oath for future public relations professionals and how that may help future PR professionals working in the field by demanding proper rules in communication departments and agencies. Here you can write your first ideas and thoughts about a PR Oath.
The academic paper demonstrates a gap in public relations education concerning both ethics in general as well as individual level ethics. Following these gaps, it discusses the idea of developing a PR Oath for future public relations professionals and how that may help future PR professionals working in the field by demanding proper rules in communication departments and agencies. Here you can write your first ideas and thoughts about a PR Oath.
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